Targeted Automated Borrower Outreach!

MORTGAGE LOAN ORIGINATORS,

A NEW MARKETING CAMPAIGN IS PLANNED ON YOUR BEHALF.

Please take note of the details below so you can be prepared for the responses your Branch Manager and Marketing Team anticipate you will receive.

We’ve been authorized to launch a dynamic campaign that blends modern strategies with personalized financial insights, and the first one is scheduled for Tuesday, March 12th.

Campaign messages will be sent by AFN Marketing but appear to your clientele as though they are coming from you and will include your contact details. Borrower replies will seamlessly go directly to you. We are leveraging our aggregated data warehouse to reconnect you with your customers and offer your borrowers tangible financial benefits and a solid Call To Action.

The campaign will be sent in batches, the first one including 2023 fundings, with a new drop every week or two, depending on response rates.

Getting Started with Marketing